You'll learn...

  • What the scripted and unscripted landscape realistically looks like for those trying to break in
  • Packaging talent for scripted and unscripted television
  • Why you need partners for your projects and how to find the right ones
  • How to build your network of potential partners
  • Tapping into global appeal for your projects
  • How to present your project to buyers
  • New models and opportunities for getting your projects made
  • How to expand revenue possibilities for your projects


In this module we explore what to consider when you’re concepting out and planning your series. We cover:

  • The current market for TV
  • The economic model for TV
  • How filmmaker and newer writers can break into TV
  • Existing IP vs. original ideas
  • Packaging for TV
  • The importance of global appeal and how to tap into it
  • Returning vs. limited series


 Once you’ve concepted out your series the next step is developing and packaging your series to increase its viability. We’ll explore the critical steps you need to take in this module. We cover:

  • Unscripted development and packaging
  • The importance of talent in unscripted
  • The new way of pitching unscripted
  • Why social and baked-in promo matters for unscripted
  • The models for scripted development and packaging
  • Ownership vs seeking out partners
  • Getting leverage in scripted: securing rights and talent packaging


Once you’ve got a fully developed and packaged series, this module explores the getting critical partners on board. We cover:

  • Pitching to networks
  • How to find partners to get your projects in front of network buyers
  • Hacking the buyers: what to do when you have no pre-existing contacts
  • Building your network and relationship-building
  • Simple daily actions to expand your network
  • The process and timeline for working with production companies and networks
  • Deal making: how deals shake out between you, production companies and networks


In this module we explore the new models and opportunities for getting your TV projects made and expanding revenue possibilities. We cover:

  • International co-productions: what are they and how can they be leveraged
  • Attracting buyers through reducing their risk
  • The sponsorship model for series
  • How indie film finance models are applied to TV
  • Co-financing models
  • Retaining right to your series: why and how
  • Splitting rights for series to increase upside

Who is TV Essentials for?

  • Writers, producers and indie filmmakers (narrative and doc) who are looking to diversify into television and want to get a realistic look at how the TV landscape works
  • Producers and filmmakers who are interested in the most effective ways to bring both fiction and factual projects to television or start creating projects for TV

(Who it is NOT for: writers looking for representation or to write for existing shows, writers and filmmakers looking to sell feature films to television, writers and filmmakers seeking funding or investment for their projects)

About the Instructor

Stacey Parks is the founder of She has over 16 years experience in independent film as a sales agent, producer, executive producer, and consultant for independent filmmakers. Stacey is also the author of "The Insider's Guide to Independent Film Distribution" (2012 Focal Press), now in its second edition and considered to be an essential handbook for independent filmmakers seeking production and distribution insight for their films.